SavingsBonds.com Introduces New Tag Line: Where Your Savings Bonds Talk To You, To Reflect Unique, Industry First, Service
SavingsBonds.com introduces new tag line: Where Your Savings Bonds Talk To You. Tag line conveys companys message about unique, industry first, VIP Membership services.
Spring Lake, New Jersey (PRWEB) August 15, 2013
SavingsBonds.com has introduced a new tag line: Where Your Savings Bonds Talk To You, to better convey the companys message about their unique, industry first, VIP Membership services. The tag line change which was formerly everything savings bonds, took effect in early August, 2013.
The comprehensive, summarized, SavingsBonds.com Alerts! Report theoretically talks to bond owners by notifying them - via semi-monthly emails - about updated bond values, along with important financial, timing and possible cash-in tax liabilities, which could occur in their bond portfolio, before they happen. The Alerts! Report is most popular of the four services offered in the SavingsBonds.com VIP Membership and was the driving force behind the tag line change.
We wanted to create the mental image of savings bonds alerting bond owners of events that are currently happening, and are about to occur in their bond portfolio, says marketing director, Jackie Brahney. She adds, The Alerts! are presented in such a simple way that it seems as if the bond information is talking to the bond owner to guide them along and inform them of how to maximize their investment and avoid costly mistakes.
Since millions of Americans dont properly or actively manage their savings bonds, SavingsBonds.com developed the concept of a pro-active approach to help bond owners better understand their investment without making it a cumbersome, time consuming task. While savings bonds may be simple to buy, understanding and properly managing them has been a mystery to millions since 1941. Now, just by entering bonds once into a simple calculator and creating a personalized portfolio, a bond owner can become a SavingsBonds.com VIP Member and feel confident about their bond investment with little effort. They can open an email, sit back and let their bonds do the talking.